SEO – Search Engine Optimization

What is SEO

SEO stands for “Search Engine Optimization” In other words, the process of improving your rankings to increase visibility when people search for any product or services in Google and other search engines. The better rankings you have in search results, the more organic traffic you will get on your website which then converts into paying customers.

Google

The difference between Organic Traffic & Paid Traffic.

The key difference between Organic Traffic & Paid Traffic is:

Paid Traffic
You will have to pay for each click you get on your ads, which sometimes get quite expensive.

Organic Traffic
Organic traffic means the traffic you get through SEO “Search Engine Optimization”, which is completely free, you don’t have to pay anything when your target audience clicks on your listing and visits your website.

How does SEO work?
The first step is finding the right audience, you need to do some research and find out what people are searching for in-order to get the services or products which you sell.

Keyword Research
There are many tools available that can help you to find out your keywords. Once you know your keywords then you have to prepare your content based on your selected keywords.

Content of the website
You have to build your website or blog, based on the keywords you have selected in the first step. Once you’re website is ready then there are 2 main divisions of SEO.

On-Page Optimization
In on-page optimization you will optimize your website for SEO and here are some of the main ranking signals:

- Setup The Google Search Console
- Install Bing Webmaster Tools
- Setup Google Analytics
- Install Yoast SEO (For WordPress Users)
- Add Your Keywords in Meta Title & Description
- Include Your Keyword In Your URL
- Use Your Keywords Within the Text of Your website
- Use Your Keyword in H1, H2, H3, H4, Tags
- Optimize Images (Make sure the images are not big in size and loads fast)
- Use External Links (Link from your website to others)
- Use Internal Links (Links within your website, pages to be linked with each other)
- Identify Crawl Errors Using Google Console Tool
- Find Out How Google Sees Your Website Or A Specific page (If Google can’t fully access your page, it won’t rank.)
- Make Sure Your Site is Mobile-Friendly
- Fix Broken Links
- Secure Your Site With SSL (HTTPS)
- Check Your Site’s Loading Speed
- Create Amazing Content / Blog Posts
- Use Schema Markup

Off- Page Optimization

Build Powerful Backlinks With Guest Posting
Reverse Your Competitor’s Backlinks
Build Contextual Backlinks With Link Roundups

Do you also want to rank on the 1st page of Google? Let’s have a call and discuss.

I worked directly with Yasir at Rocket Internet GmbH on various design projects. During this time, he has shown excellent initiative in creating a wide variety of design artwork that included but was not limited to web graphics, fliers, prototypes(to assist requirements gathering) and newsletters. His eye for aesthetic design, flair for color, and solid understanding of the needs of the company's brand resulted in him creating graphics that gave high click and conversion rates.

Yasir's pleasant demeanor, “can-do” attitude, ability to follow through in a timely manner and overall quality of work is outstanding. He specifically distinguishes himself through his ability to synthesize feedback from a number of different people while accepting criticism and voicing his own feedback to ultimately cater to the client. While readily meeting deadlines and working under pressure, Yasir has garnered the respect of everyone around him. It has been a pleasure to work with Yasir and I wish him best of luck for the exciting new projects that await him.

Yasir is an excellent designer and also creative seo Designer, professional to make website more attractive. His designs show a uniqueness, flair, and creativity. He has excellent customer service skills, proving time and time again that he could make any client happy at any time. He is dedicated to his work, with a passion for design that is seen less and less today, and thus is even more praiseworthy and valuable.